Samsung Galaxy A52 5G campaign by RAPP on TikTok

RAPP is behind a new UK campaign for the Samsung Galaxy A52 5G smartphone aimed at British Gen Zers.

The new effort is based on the ‘tell me without telling me’ social trend running on TikTok, Snapchat and Instagram.

In ‘tell me without telling me’, social users challenge each other to reveal their opinions on the topic at hand without actually mentioning it directly. 

A52 5G

RAPP has turned this around for Samsung Galaxy A52 5G by asking the phone itself to ‘tell me you’re awesome without telling me you’re awesome’.

Continue reading and see the campaign with MediaShotz.