Newsmakers

Our people and our network are constantly in the news. Find out what the hot topics are at RAPP.

exposure film
May 21, 2020

RAPP'S MICHAEL MINAMI OFFERS TIPS FOR THINKING CRITICALLY WHILE EXPLORING DATA-DRIVEN MARKETING

May 21, 2020

Data has become voluminous, inexpensive, and noisy, so marketers need to focus harder than ever on objectively analyzing the results.

May 12, 2020

PAUL BLOCKEY, SVP, DIRECTOR OF EXPERIENCE STRATEGY & DESIGN, SHARES A GUIDE TO THE NEW NORMAL

May 12, 2020

Tips for businesses looking to plot a recovery from COVID-19.

May 07, 2020

RAPP HELPS PALO ALTO NETWORKS LAUNCH ITS FIRST-EVER NATIONAL CAMPAIGN

May 07, 2020

The spot balances B2B messaging with human empathy - and was created with a COVID-19 twist.

April 01, 2020

RAPP UK'S AL MACKIE SHARES HIS POV ON THE FUTURE OF AGENCY LIFE, IN THE WAKE OF COVID-19

April 01, 2020

He talks with Campaign UK about what agencies can do now to be set up for later.

March 11, 2020

RAPP'S LAURA ALDRIDGE TALKS WITH MARTECH SERIES ABOUT THE FUTURE OF MARKETING

March 11, 2020

What does a future with restricted data mean for marketers?

February 19, 2020
February 13, 2020

RAPP'S GLOBAL HEALTHCARE LEAD, JUSTIN THOMAS-COPELAND, ON HOW TO GET MARKETERS IN THE BOARDROOM

February 13, 2020

He shares tips about how agencies can build relationships with top-tier marketers, with MarketingProfs.

February 12, 2020

RAPP'S KYLA JONES CELEBRATES BLACK HISTORY MONTH WITH ADFORUM

February 12, 2020

She shares how RAPP embraces and leverages everyone's unique perspectives to create meaningful work.

February 11, 2020

AMY BLASCO, SVP, EXPERIENCE ANALYTICS, ON THE WAR ON DATA, WITH PHARMALIVE

February 11, 2020

She examines the challenges Pharma will face as the data revolution continues.

February 10, 2020

NAYANI VIVE TALKS WITH AMERICAN MARKETER AND BRAND/AGENCY RELATIONSHIPS

February 10, 2020

What are the 3 things brands brands must expect from their marketing partner?

February 06, 2020

RAPP NY'S MD, SHARI REICHENBERG, SHARES HER DECADE IN REVIEW AND TALKS 2020 TRENDS

February 06, 2020

She predicts the continued rise of precision marketing, with AdForum.

February 03, 2020

RAPP'S GLOBAL CEO, MARCO SCOGNAMIGLIO, WITH FORBES, ON LEARNING FROM YOUR MISTAKES

February 03, 2020

He discusses missteps he's recognized during his years in the industry, and how he's avoided repeating them.

January 30, 2020

RAPP US'S MOA NETTO INTERVIEWS BURGER KING'S CEO 

January 30, 2020

Netto discusses creativity with Fernando Machado, ahead of a Contagious event in NYC.

January 29, 2020

AHEAD OF SUPER BOWL LIV, RAPP US CCO, MOA NETTO, SHARES HOW BRANDS CAN WIN, WITHIN BUDGET

January 29, 2020

He talks to Campaign US about how to make an impact, without spending millions.

December 27, 2019

MOA NETTO SPOTLIGHTS A MOVING CAMPAIGN WITH THE DRUM

December 27, 2019

Which recent campaign does he think makes a difference - and why?

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